(2012). Exploring the business potential of social media: An utilitarian and hedonic motivation approach. In (pp. 1-14).
- Τύπος
- Conference
- Έτος
- 2012
Σύνδεσμοι
BibTeX
@conference{Mikalef20121,
title = {Exploring the business potential of social media: An utilitarian and hedonic motivation approach},
author = {P. Mikalef and M. Giannakos and A. Pateli},
url = {https://www.scopus.com/inward/record.uri?eid=2-s2.0-84876997516&partnerID=40&md5=b29a06576167ee7ead4e440489db18ee},
year = {2012},
date = {2012-01-01},
journal = {25th Bled eConference - eDependability: Reliable and Trustworthy eStructures, eProcesses, eOperations and eServices for the Future, Proceedings},
pages = {1-14},
note = {cited By 18},
keywords = {},
pubstate = {published},
tppubtype = {conference}
}